Fewer signatures
Let fabric, cut and the person wearing them remain at the centre.
About Aurum Mare
About Aurum Mare
Aurum Mare was founded by Robin Maxwell Wu and Lina Lie. Together, they believe a wardrobe with true taste never needs to announce itself; it grows from a lasting attention to proportion, touch and daily life.
We are not interested in clothes recognised at first glance, but in pieces whose judgement becomes clearer the longer they are worn.
The House Mark
Two lines, drawn toward one direction
A and M mirror one another in a continuous line—structure and instinct, coast and land. The mark belongs on garments, packaging and the future physical spaces of the house.
Structure & Measure
Robin Maxwell WuCo-Founder · Brand & Structure
Order lives in what cannot be seen
Robin brings a focus on brand direction, menswear structure and proportion. From the angle of a shoulder to the room a jacket gives the body in motion, he looks for design that serves the wearer naturally. Restraint, to him, is knowing what deserves to remain.
Texture & Instinct
Lina LieCo-Founder · Design & Visual Direction
Touch is design's most honest language
Lina brings an instinct for fabric, the female silhouette and visual expression. Her judgement begins where fabric meets skin, allowing softness, drape, light and colour to shape an elegance that does not depend on a season.
A Shared Point of View
Two instincts, one quiet aesthetic
One begins with structure and order, the other with texture and intuition. Aurum Mare finds its balance between them: precise but never rigid, elegant but never remote.
More time
Design for repetition and allow personal style to emerge slowly.
A sense of measure
Every decision, from colour to silhouette, stays quiet and exact.